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The magazine of professional investigators

private investigator marketing

The “2.0” PI Business: Exiting Your Comfort Zone

01 Jul 2019
Marc Garza
Off
marketing, PI marketing, private investigation, private investigator marketing
Staying in your comfort zone may stop you from finding out how high your business can soar.
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Is Being a Vendor Worth It? Making the Most of My First Conference

26 Jun 2017
Rachele' Davis
Off
conferences, PI marketing, private investigator marketing
Spending the time and money to get my name in front of several hundred attorneys would be worth it if I could get a handful of leads. Here's how I did it.
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Private Investigator Marketing in a Digital Age

19 May 2015
Hal Humphreys
Off
business websites, private investigator marketing, private investigators, social media
The Myth of the Luddite PI: Why managing your online business presence matters
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How to Start a Business Blog in 4 Steps

28 Apr 2015
Kim Green
Off
business blogging, content marketing, private investigator marketing, private investigators
Tell stories that answer your customers' questions, and you'll earn their trust...and most likely, their business.
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Investigators: Beware of “Grouponing” Your Agency

23 Apr 2015
Guest Author
Off
private investigations, private investigator marketing
Why offering rock-bottom prices and saying "yes" to all jobs are not good long-term strategies for building a healthy investigative business
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Investigators: Beware of "Grouponing" Your Agency

23 Apr 2015
Guest Author
Off
private investigations, private investigator marketing
Why offering rock-bottom prices and saying "yes" to all jobs are not good long-term strategies for building a healthy investigative business
Read More

10 Tips for Private Investigators to Improve Professionalism

15 Oct 2014
Scott Fulmer
Off
podcasting, private investigator marketing, private investigators, professionalism
For private investigators, small changes can go a long way toward a more professional image. Veteran PI Scott Fulmer offers these first steps.
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5 Marketing Strategies Investigators Can Master by Thinking Like a Dominatrix

16 Jan 2014
Brian Willingham
3
marketing, networking, private investigator marketing
A NY private investigator shares 5  marketing strategies he learned by "researching" dominatrix websites...all in the line of work, of course.
Read More
PI Education 300×250

From the Editor

Editor's Briefing 1.4.21

05 Jan 2021
No Responses.
Investigator Marketing

Recent Post

Does COVID-19 Spell the End of the "In-Hand Serve"?

13 Jan 2021
No Responses.

Remote Investigative Interviews, Part 2: The Things You CAN Control

11 Jan 2021
No Responses.

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Pursuit Magazine – The magazine of professional investigators

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Publisher – Jim McLeod 
Executive Editor – Hal Humphreys
Managing Editor – Kim Green
Advertising – Stephanie Mitchell
Web Master – Ruben Roel

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