Act Your Size: The Misconception That Bigger Companies Are Better
It's tempting for small businesspeople to bill their companies as big national firms. Here's why pretending to be bigger than you are is a big mistake. Read More
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3 Foundational Steps for Marketing Small Businesses
Marketing your business begins with a message...and it needs to be in your customers' language. Read More
Google Places: It’s the New Yellow Pages
News flash: The era of the Yellow Page ad is over. Next stop—Google Places. Read More
Google Places: It's the New Yellow Pages
News flash: The era of the Yellow Page ad is over. Next stop—Google Places. Read More
Getting Your Phone to Ring Off the Hook! – Three Practical Things You Can Act on Today
If you’ve been investigating for the past ten years, then you’ll know the importance of making sure you have a solid presence online. But just because you have a Google Places spot or a website up and running doesn’t mean that people will be calling you. Sure, Read More
The WayBack Machine- Internet Archives and Research
Archives on the World-Wide Web are now starting to hold some weight in their own right. With such a short lifespan of barely 10 years, the Web had not been considered a tool for serious researchers when it came to archival content. However, as the metabolism of the Internet is at Read More
Identifying the Owner of a Website
Have you ever wanted to identify the owner of a website? The WHOIS database contains domain name ownership information. A domain name, or URL, or web address, is registered through a domain name registrar, who in turn reports registration information to the Internet Corporation Read More
SEO Basics
When someone inevitably comes to me about having a difficult time finding clients, I ask them for the URL of their website; nearly all of them tell me they do not have one. This is a REAL PROBLEM in this day and age. A huge percentage of people no longer consult the Yellow Pages Read More
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