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The magazine of professional investigators

Stephanie Mitchell’s Top 3 Tools

12 Aug 2020
Stephanie Mitchell
Off
canva, digital photography, PI marketing, social media marketing

Our operations manager and marketing guru keeps it old school AND new school, and she schools us daily on the best tools for business processes.

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Q&A: Angelica Brooks’s Top 3 Self-Defense Tools

10 Aug 2020
Kim Green
Off
firearm, personal safety, security, self defense for women, self-defense, taser

A PI entrepreneur is marketing a subscription self-defense kit just for women. Here's what's inside:

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PI Survey Results

03 Apr 2020
Kim Green
Off
business development, coronavirus, COVID-19, PI survey, private investigators

We're overwhelmed and amazed by the thoughtful, candid, illuminating, and profound responses to this questionnaire. Thanks to all who replied!

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The Business of Running a Business

28 Jan 2020
Hal Humphreys
Off
business development, entrepreneurs, private investigations
Sometimes, "business as usual" needs an overhaul — especially when you're falling behind on the administrative tasks everybody hates.
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Marketing Is a Waste of Money … If You Make These 5 Mistakes

10 Jan 2020
Ruben Roel
Off
branding, investigator marketing, marketing, private investigations
Five Time-Wasting Mistakes Private Investigators Make When Trying to Grow Their Businesses
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Google and Microsoft Advertising for Private Investigators

02 Jan 2020
Scott Fulmer
Off
Google ads, internet search tools, marketing, Microsoft advertising, private investigator, SEO, targeted Internet advertising, Yellow Pages
For business owners overwhelmed by the prospect of learning to use targeted Internet advertising, Utah private investigator Scott Fulmer offers a primer.
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The “2.0” PI Business: Exiting Your Comfort Zone

01 Jul 2019
Marc Garza
Off
marketing, PI marketing, private investigation, private investigator marketing
Staying in your comfort zone may stop you from finding out how high your business can soar.
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Why Attorneys Don’t Hire Private Investigators

29 Jun 2017
Brian Willingham
Off
criminal defense investigations, indigent defense, private investigators
"Unreliable. Rule-benders. Ineffective. Unresponsive. Unable to help." These are the negative perceptions private investigators are up against. Beat that standard, and you're in business.
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Is Being a Vendor Worth It? Making the Most of My First Conference

26 Jun 2017
Rachele' Davis
Off
conferences, PI marketing, private investigator marketing
Spending the time and money to get my name in front of several hundred attorneys would be worth it if I could get a handful of leads. Here's how I did it.
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From the Editor

Editor's Briefing 1.25.21

25 Jan 2021
No Responses.
Investigator Marketing

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Book Review: Robert B. Parker’s "Someone to Watch Over Me"

26 Jan 2021
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Editor's Briefing 1.25.21

25 Jan 2021
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Pursuit Magazine – The magazine of professional investigators

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Publisher – Jim McLeod 
Executive Editor – Hal Humphreys
Managing Editor – Kim Green
Advertising – Stephanie Mitchell
Web Master – Ruben Roel

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