Marketing
Six Ways to Use Google to Boost Your Investigative Business
It’s hard to believe that Google barely existed 10 years ago. Suffice it to say, Google has changed the business... Read More
Dealing with Client Expectations
Clear communications throughout an investigation are vital to keeping overzealous clients in check. Like most professionals, private investigators work in... Read More
Fallen Through the Cracks: A Private Investigator Marketing Opportunity
Marketing is always big on my list of projects for my business. I love marketing. I can be creative and edgy while working on a project. There is nothing more rewarding than to see a good marketing effort benefit my... Read More
Curbside Investigator: The Elevator Speech and PI Marketing
Scott Stys has posted a new episode of his podcast, The Curbside Investigator. This episode, part of his continuing series... Read More
The Power of Social Media – A Four-part Series
What can social media really do? And exactly how important is social media to your business, your career and your... Read More
PI and Agency Advertising through Postcards and PURLS
If your marketing efforts aren’t producing the results you expected, or if you have not even started your marketing campaign, now would be the time to take action. In this article we will discuss how to use postcards and PURLs to... Read More
Practical Marketing Tips for the Practical Private Investigator
Probably now more than any other time over the last several years, private investigators and process servers are required to... Read More
The Great Migration: Investigations in the U.S. and Canada
How to Capitalize on Outside Markets and Overlapping Economies We’ve heard about the economic downturn and associated financial crisis far... Read More