The Pitch
Branding for Dummies
Now that "brand" has become a verb, how do we implement it? Some thoughts on branding—for giant companies and small investigative agencies. Read More
21st Century Tips for Writing Reports
Are you still dropping digital images into a paper report and sending it via snail mail? You may as well be typing and snapping Polaroids. Read More
A “Freelance Evangelist” for Private Investigators
Why being (or hiring) a freelance private investigator is good for clients, good for business, and a model more agencies should consider adopting. Read More
Developing an Investigation Agency Marketing Plan
It's easy to create a marketing plan for your private investigation business—in five simple steps. Read More
Innovation & Investigation—Open Your Mind
Disruptive innovation, that leap or step forward that makes a “ding in the universe,” requires an open mind. Read More
Google Places: It's the New Yellow Pages
News flash: The era of the Yellow Page ad is over. Next stop—Google Places. Read More
Google Places: It’s the New Yellow Pages
News flash: The era of the Yellow Page ad is over. Next stop—Google Places. Read More
Selling your Private Investigation Services
We have all been told that even though we are Private Investigators by trade we are also “in Sales”. We... Read More